Use cases
Get client sign-off before a post goes out
Draft a week, send it for approval, and have nothing publish until the client has actually said yes.
Agencies whose clients want to see posts first, and in-house managers who need a manager's approval.
What it costs you today
- Captions pasted into email or a shared document, then re-pasted back with edits
- Approval that arrives as a message rather than as a decision attached to the post
- No record of who approved what, which becomes a problem exactly once
How it runs instead
- 01The week gets drafted in placePosts, captions and times sit on the calendar as drafts rather than in a document that has to be transcribed back.
- 02A role decides who can approvePeople have roles inside a workspace. Drafting and publishing are separate permissions, so the person who writes is not necessarily the person who can send.
- 03The client sees their own account onlyA client signing in reaches their workspace and nothing else on your book, including any indication of who else is on it.
- 04Publishing waits for the tapAnything that leaves the building waits for a confirmation, and that confirmation expires after 24 hours rather than sitting open indefinitely.
Where it stops
Approval is a permission inside the product, not a legal signature. It records that a person with the right role approved a post, which is what a disagreement about scope usually needs.
More on this: For agencies
Stop doing it by hand. Ask for it instead.
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