Best time to post, for musicians.
Late evening, and later than almost any other niche. Music is listened to when people have stopped working, and the audience that discovers new artists is awake when the general advice assumes everybody is asleep. Release day is its own case and is timed to the platforms rather than to Instagram.
When musicians are actually reachable
Late evening
Later than almost any other niche. Music is listened to once people have stopped working, and that is when a new artist gets found.
The small hours at weekends
A real window here and an empty one almost everywhere else. The audience that discovers music is still awake.
Release day
Its own case. It is timed to the platforms and the release rather than to Instagram, and the rest of the week bends around it.
how this audience spends its day, not hours read from anybody's account
The hours every posting-times guide repeats describe everybody rather than musicians, and we have not checked them against any account. They are set out in full on the posting times guide.
Your own hours beat any average
Connect an account and the guessing stops. Synclify reads 90 days of your own audience's hours, day by hour, in their timezone, and a week's plan schedules into them.
read from your posts and your followers' activity, per account, never from an industry average
All twenty audiences, or connect your account and see your own hours.
Stop guessing your post times and read them instead.
Every feature is included on every plan, and every dashboard and report is free to open.
Cancel any time. Every dashboard and report is free to open.