Posting times
Best time to post, for finance creators.
The shape of the week
- The start of the working day
- The end of the month
- Payday week
The start of the working day
Money gets thought about before the day fills up. A post here reaches somebody who has not spent anything yet.
How this audience spends its day, not hours read from anybody's account.
The shape of the week
When finance creators are actually reachable.
The start of the working day
Money gets thought about before the day fills up. A post here reaches somebody who has not spent anything yet.
The end of the month
A stronger pattern in this niche than any hour of the day is. Budgets get looked at, and the posts that explain something get kept.
Payday week
Behaves differently from the rest of the month, and no general posting guide has ever accounted for it.
The hours every guide repeats describe everybody, not finance creators, and we have not checked them against any account. They are on the posting times guide.
Find your own hours
Three tests for a personal finance account.
- 1Post explainers on Sunday evening instead of weekday mornings.Compare: Saves, the sign someone wants to come back to it.
- 2Publish a deadline checklist a week before the deadline instead of the day before.Compare: Shares.
- 3Swap a talking head reel for the same idea as a carousel.Compare: Saves per account reached.
The number worth watching here: saves. Nobody acts on financial advice while scrolling. They save it and come back when they are at a laptop and have the account open, so the save is the whole conversion event and reach without saves is entertainment.
In Synclify
Your own hours beat any average.
Connect an account and the guessing stops. Synclify reads 90 days of your own audience's hours, day by hour, in your account's timezone, and a week's plan schedules into them.
Read from your posts and your followers' activity, per account, never from an industry average.
Calendar
This week. Tap a post to edit it.
Mon
Tue
Wed
Thu
Jar labels that stay
Fourteen of you asked about the jars. Here is every label, shelf and size, in one place.
Other audiences
All twenty audiences, or connect your account and see your own hours.
Stop guessing your post times and read them instead.
Every feature is included on every plan.
Cancel any time. Every dashboard and report is free to open.