Food hashtags that earn their place.
Food is the topic where saves matter more than any other interaction, because a recipe is something people intend to come back to. That changes which tags are worth using: the ones that attract browsers produce views, and the ones that attract cooks produce saves. Food is also strongly local, and a city or cuisine tag will usually outperform a general one for anybody selling something.
The tags that work in food have a shape
The dish by name
Somebody looking for a specific thing to cook types the dish. #recipe is a category; the name of the dish is the search.
The cuisine
Narrower than the appetite tags, and full of people who cook that food deliberately rather than scroll past it.
Your city
The strongest tag for anybody selling something. A general food tag reaches people who will never eat where you are.
The starting set
Split by how crowded each one is, which is most of what decides whether a tag can do anything for you.
enormous, and you are competing with everyone
where most accounts should spend most of their tags
smaller, and where a smaller account is actually findable
10 tags to start from · none of them measured on your account yet
Using only the appetite tags and none that name the dish, the cuisine or the city, which is what somebody actually searches when they want to cook or eat a specific thing.
Measure them on your own posts
A saved block of tags never tells you which of them worked. Synclify reads how each tag did across your own posts and writes a set for each new post before it goes out.
measured on your account's own results, never on a topic average
All twenty topics, and how crowding decides what a tag can do.
Better hashtags measured, then written.
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