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Posting times

Best time to post, for fitness creators.

Fitness has two audiences at opposite ends of the day and they behave differently. The people training before work are on the app briefly and early, and they save rather than comment. The evening audience is slower, reads captions and asks questions. Posting the same kind of thing into both windows is how a good post gets judged against the wrong crowd.

The shape of the week

When fitness creators are actually reachable

Before work

The people training early are on the app briefly. They save and move on, and they do not read to the end of a long caption or answer a question inside one.

Evening, after training

The slower half of the audience. This is where a caption gets finished and where questions get asked, so the posts that need explaining belong here.

Sunday

The day the coming week gets planned. A programme or a challenge announced now lands while people are still deciding what they are going to do.

how this audience spends its day, not hours read from anybody's account

The hours every posting-times guide repeats describe everybody rather than fitness creators, and we have not checked them against any account. They are set out in full on the posting times guide.

Your own hours beat any average

Connect an account and the guessing stops. Synclify reads 90 days of your own audience's hours, day by hour, in their timezone, and a week's plan schedules into them.

read from your posts and your followers' activity, per account, never from an industry average

Stop guessing your post times and read them instead.

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