For local shops, services, and founders
Instagram that runs while you run the business.
Which posts brought people into my DMs?
- Reading your posts
- Comparing with your normal
- Writing the answer
An example, not your account
The problem
What holds small businesses back.
Running the business leaves no time to post.
Followers like the posts and never become customers.
You cannot tell which posts actually brought anyone in.
In Synclify
How Synclify helps.
Marketing that runs while you work
Batch a month of posts in one sitting. Publishing runs itself, and a failed post is reported rather than silent.
From comment to customer
Someone comments the word, the booking link arrives in their DMs. Paced like a person when Smart Delay is on, so it stays personal.
Plain answers about what works
Ask in words: what reached people, what got saved, when your customers are online. No spreadsheet.
The number worth watching
Replies and DMs, not followers
Which posts brought people into my DMs?
AnsweredThe ones with a price and a question in the caption. Your weekend special brought most of this month's messages. Want a post like it drafted for Friday?
A week that works
Four small business posts worth making this week.
- Monday postWhat is in stock or available this week, with the price, so nobody has to ask.
- How one product is made or packed, filmed by whoever does it.
- Friday story setOpening hours, any change for the weekend and how to order.
- Saturday carouselAnswers to the three questions customers asked most this week.
Two mistakes that cost small business accounts the most
Leaving the price out to make people message.
Show the price. The people who message to ask are a fraction of the people who wanted to know.
Posting only when there is a sale.
Post the ordinary week too. A feed of discounts teaches people to wait for the next one.
Posting times
- 1Early morning
- 2Lunchtime
- 3The hour after work
Asked
Questions.
When should small businesses post on Instagram?
Early morning, and Lunchtime. Both come from how this audience spends its day, not from hours read off any account; your own hours are in your account's data.
Which Instagram number should small businesses watch?
Replies and DMs, not followers. A local business does not need an audience, it needs the few hundred people who can actually walk in or order.
Which hashtags should small businesses start with?
#business, #smallbusiness and #smallbusinessowner. Start there, then measure which of them reached people on your own posts.
Grow your small business audience starting today.
Every feature is included on every plan.
Cancel any time. Every dashboard and report is free to open.